Monday 19 October 2015

Blog, Promotion and Marketing

Blog Writing


Great way of Marketing and Brand Promoting

Blogging is a great way of marketing whether it is your professional profile, business or a brand promoting. Blog writing will enormously increase reach of you or your product to new customer base. Also blog will keep your loyal customers with you as you can share your brand, promotions, events and any other materials you would like to show. It is great place for marketing as the reach is massive. We have researched blogging in marketing terms and we have found data from 'Hubspot.com' about 6 important points

1. B2B marketers that use blogs receive 67% more leads than those that do not.
2. Marketers who have prioritized blogging are 13x more likely to enjoy positive ROI.
3. By 2020, customers will manage 85% of their relationships without talking to a human.
4. The only thing blogging costs you: your time.
5. Blogs have been rated as the 5th most trusted source for accurate online information.

I will cover those points in more detail aiming at Creatos Media as an example.

1. First point shows how we can increase our leads compared to people that do not blog at all. That is important point if we want to keep our brand or product floating at top. In my opinion anything that helps our brand and works positively on our image should be taken to consideration as another tool which will increase our customer and business reach.  

2. Second point is pretty simple, if we blog frequently we get to view online more often and our website and social media platforms that are linked to our blog will do as well. 

3. Third point might seem a bit frighting as social interaction between each other is what makes us humans, however the increase of online platforms to communicate has been rising for some time now. Business do not always have time to talk with most of their customers, that is why we use emails, social media and other types of messengers. 

4. The fourth point is right that blogging is only what takes is time. However some people and business do not have time for it. That is why there are services which can create your blog and social media like Creatos Media.  

5. The fifth point might be accurate as when blogging we want to produce accurate information, so that we are trusted and keep our readership. 


The questions are, do we have a time to blog or which platform should be use?

There is huge choice between blogs that are available for our use. Most common are WordPress and Blogger. There is no better or worse blogging platform, as the content is what really matters. The platforms that we use only have few differences in the interface most common one have possibility to share via social media platforms which are great to share and increase the reach of our posts and blog.

The other question is what we should ask ourselves. Do we have enough time to post on our blog even once or twice a week? Or can we make time for our own blog? If there is no time do nor worry. Creatos Media not only can help you out in creating blog and social media platforms, however we can also manage your blog and social media as a marketing tool for your professional profile, business, brand or product.

Check our website and send us a message if you are interested in creating your own blog.

#CreatosMedia 


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